BlogHer Business '08

Next week, I'll be speaking on a panel at the BlogHer Business Conference in New York City. The panel is part of the Social Media Outreach Best Practices track and the theme is centered around "Who you are, not what you do". I'm honored to be a part of the experience and, after an intriguing conference call the other day, cannot wait to meet the other panelists:

• Dr. Leslie Gaines-Ross, Chief Reputation Officer at Weber Shandwick
• Mary Clare Hunt, business developer for sustainable products
• Janet Eden-Harris, Umbria CEO and Boulder resident
• Elana Centor, a BlogHer contributing editor and moderator for our panel

We're going to be talking about a wide range of topics, including reputation management, how to measure outreach efforts and what it's like to be the public face of a company.

After my first BlogHer conference last summer, I knew that this group of women were ones I wanted to spend more time with and learn from. Fortunately, I'll be able to do both next week. Also, as my first time speaking in this sort of capacity, I'm excited to challenge myself and prove that I can hold my own.

If you're in the area (Midtown Manhattan, to be exact) or will be attending the conference, leave a comment, shoot me an email or come watch my panel. The conference is shaping up to be incredible and I owe a big thank-you to Elisa Camahort Page for giving me this chance!